The team really did a fantastic job on the Freedom Ops website. This one might win an award. It is a site for children to report to once they purchase one of the officially licensed U.S. Military Special Operations Toys. There will be games and all sorts of fun things for them to interact with on the site.
Since most of the site is Flash we are going to have some interesting challenges in tracking the activity on the site. There are various events on the site which we will want to track which are not necessarily pageviews. We want to track every time a user downloads an image, watches a video, or interacts with Flash in some way.
Fortunately Google Analytics just announced that they were event tracking which is designed to track AJAX, Flash, Silverlight, widgets. Stephane Hamel makes some good points about event tracking in his blog post on Google Analytics Event Tracking. There is also more information about this on the Google Analytics Blog.
Are you encountering tracking challenges?
